Online marketers are constantly trying to find the most effective and the most economical ways to get people to check out their offers. One popular, but very costly way to get web site traffic is by using pay per click advertising programs like Googles Adwords. One thing you should understand is that you dont have to pay in order to get traffic. This can be done by building backlinks to your money page. There are thousands of online marketers nowadays that employ backlink building as part of their everyday marketing strategies because they have realized how powerful this type of marketing can be.

For those of you who are new to Internet marketing, let me explain what a backlink is. A backlink is a link that points from one website to another. In your case, you will want to build backlinks on other web sites that point back to your website or money page. Virtually all of the leading search engines use backlinks as a means of finding out how relevant your website is to particular keywords. For instance, if you have a web site where you sell web designs, the more keyword targeted links you have pointing to your web site from other web sites, with the keyword phrase “web designs” as the link text, the higher your site will rank for that certain keyword.

As you can see, backlinks are essential to anyone who has a site, but you also need to determine the most effective way to go about building these links. Here we will explain to you how to start building these types of links so you can start getting more attention from the search engines.

One method of backlink building that has been used for several years is the method of submitting your URLs to web site directories. For those of you who are unaware, a directory is simple a web site that keeps a list of other websites online. This is actually a rather simple method to use because all you do is submit your internet site URL, a title and in majority of cases a short description of your website. The trick here is to choose a title that you assume people would search for in the search engines because the title of the link will be link pointing to your website. Then when the directory includes your site in their listings, you have a permanent link that will be pointing people and search engines back to your website. There are thousands of directories online that you can submit your website to at no cost.

One more way many marketers start building high quality backlinks is by using a strategy known as article marketing The process is very simple but can take up a lot of time. You simply write an informative article on the topic of your site and submit the article to article directories. In the content of the article or at the end of the article in what is known as a resource box, you include a keyword targeted link back to your web site. One thing you must bear in mind is to not submit the same article to all the article directories. Rewrite them before submitting so you dont have any links in duplicate content. And by doing this, the links in the articles that you submit will have more value to the search engines.

Utilizing these methods can help get you started and if you feel you need more links, you can find other ways for building even more links. And if you would like to speed things up, you can find programs to help you with your submissions. Make sure before you buy any of these types of software programs that you are getting a good program. Some of the software programs can help make things go a lot faster, others will be useless.

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