Benefits from Corporate Video  Production come in many forms, from new customers gained to effective and  informative tools that can be re-edited and used for any platform from websites  to trade shows and presentations to investors. Once made, the clip can  represent the best of any company at any location in the world, and research  shows embedded video clips covert into more &ldquo;click-through&rdquo; per hit that any  other form of advertising. Use of the video medium inspires trust and reflects  a solid and well established company customers will want to do business with.<br>
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<em><strong>1. Advertising and Promotion with Corporate Video Production</strong></em> <br>
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Make your Corporate Video Production a Viral Hit!<br>
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Get the widest possible audience by making a promotional video so popular it  distributes itself, via email and social networking sites.<br>
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&bull; Why would any company want to do that? Because it&rsquo;s the latest in effective  promotion techniques, and not just for hipsters in the music biz, the benefits  can bring millions of customers in, with a little careful targeting. A &ldquo;Viral&rdquo;  video clip can be anything it needs to be, spiced up with wit and humour and  including careful brand placement.<br>
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An example of a successful Viral Video<br>
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&bull; A recent Volkswagen campaign, &ldquo;The Fun Theory&rdquo;, features members of the  public navigating subway steps specially converted into piano keys and  attempting to use a bottomless trash can, in the style of, &ldquo;Just for Laughs&rdquo;.  The small flash of a product logo is masterful, gaining them 3 million views on  the video sharing site, YouTube.&nbsp;<br>
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While few companies have resources on that scale, the general idea of what  makes a good viral video is clear, and it should be seen by all members of the  team participating to get them on the same page. Next, work on converting that  idea to fit a company&rsquo;s style and budget.<br>
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<em><strong>2. Budget not large enough for Professional Corporate Video? Think  again!</strong></em><br>
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Costs have fallen dramatically for Professional Corporate Video Production, for  these reasons.<br>
&bull; Companies competing for business are driving prices down, and since many will  offer free estimates on ideas, getting a quote from several sources puts  information at the finger tips of teams proposing new advertising or  promotional videos.<br>
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&bull; Technology has jumped ahead to the extent that smaller video cameras can  offer extremely good quality results at a much lower cost.<br>
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<em><strong>3. Put a Family Face on Professional Video</strong></em><br>
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&bull; If using 100% professional actors seems to show too little of the company&rsquo;s  human side, consider searching corporate events already on tape, for example,  the annual tree-planting outing or family picnic, and suggest incorporating  brief segments.<br>
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<em><strong>4. Preparing to make a Promotional Corporate Video Production</strong></em><br>
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Whether it is to be used internally or externally, the message is only as good  as the preparations made, including the script, which cannot be overcome,  Hollywood-style, by hiring professional actors and a top production company.  Some tips include,<br>
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&bull; Have a clear vision of the message and communicate it to all members of the  team. A lack of precision in the over-view results in no one&rsquo;s ideas being  capitalized on, so before meeting with a video production company, have the  brain-storming meetings, draw up guidelines and a rough script and be prepared  to make any needed changes.<br>
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&bull; Listen to any advice from the Video Production Company hired. They have made  1000s of these and know what works.<br>
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<em><strong>5. Contacting a Video Production Company</strong></em><br>
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So many are available it is wise to ask for samples of work from any firm under  consideration.<br>
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&bull; Find a reputable one by contacting the PR firm that handles the company  account, or hire one to represent the correct company image.<br>
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&bull; Costs are very varied, depending on the videos length, technical difficulty  and editing time involved.<br>
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<em><strong>6. Staff Safety, Induction and Training Corporate Video Productions</strong></em><br>
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These videos are an important part of the information staff need to work safely  and complete their tasks, so making a good quality video pays in terms of fewer  accidents and more productivity.<br>
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&bull; Use humour to teach skills and show how expensive injuries can be avoided.  Basil Faulty-style displays of clumsiness get the attention of viewers better  than boring lists of warnings and tasks, during health and safety videos.<br>
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&bull; Get the staff participating, to add personal investment in the project, and  ensure all of the content is seen by each viewer?<br>
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<em><strong>7. Corporate Video Production is a Flexible Tool</strong></em><br>
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Once the current video is ready to go, updating it by re-editing is easier with  recent advances in computer editing software.<br>
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&bull; Ask the production company to shoot extra footage, (some do this  automatically) to vary video content<br>
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<em><strong>8. Liven up a Boring Corporate Website.</strong></em><br>
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Too much text and too few eye-catching features kill many corporate internet  pages, no matter how well designed. With a low tolerance for boredom, internet  surfers quickly close any pages that do not offer something fresh and  attention-grabbing.&nbsp;<br>
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&bull; Recent technology allows flash video to load very quickly, even on older and  slower band widths.&nbsp;<br>
&bull; Few viewers close pages were a video is already playing.<br>
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<em><strong>9. Exhibition videos of the Future</strong></em><br>
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To stand out from the crowd in a hall with many companies representing  products, some simple guidelines are recommended.<br>
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&bull; Keep it short. The viewers will see too many long clips, so concentrate on  strengths and get the message over as concisely as possible.<br>
&bull; Make sure the Production team chosen understands the reason for any planned  video, so they can optimize it for exhibition use.<br>
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<em><strong>10. More Benefits of Corporate Video Productions</strong></em><br>
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Use Corporate <a href=”https://www.stormnetmedia.com/video-production/index.asp”>Video  Productions Birmingham</a> for conveying information of all kinds, externally,  or internally for the easiest, quickest and most up to date business practices.<br>
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&bull; Television is the only the second most popular medium for entertainment,  beaten by far by the Internet, and while TV advertising costs are prohibitive  for any but the largest companies, video, especially on web sites, is extremely  cost effective. The chance to promote a company on this popular medium is  invaluable.<br>
&bull; If there are 200 employees needing to see the latest updates on any subject,  sending a video to each workstation will get a 50% better response than sending  an email.<br>
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The old saying, &lsquo;A picture is worth a thousand words&rdquo;, could be translated into  modern day terms as &ldquo;make a video, no one reads text, anymore&rdquo;, and not be far  wrong. Video sticks in the mind where paragraphs fail to linger and photographs  are forgotten. To be truly memorable and convey an impression that seamlessly  delivers the right message, video is the medium of the future. A well made  Corporate Video Production shows how well a company grasps the need to always  be current in website content. Careful planning and good use of the available  budget on any corporate video ensures it will be current for the longest  possible amount of time, using updates and refreshing content with additional  footage, if necessary.</p>
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