Importance of Security for an Ecommerce Website

With the number of websites on the web increasing steadily with each passing day, there are lot of issues that need to be addressed to ensure a safe and secure functionality of a website. When it comes to an ecommerce web design, security is one of the major issues and is of paramount importance to make a website function smoothly. If you are running an online business or thinking of ecommerce website development, then it is imperative to have a well secured site. Read further and you will find out about the importance of security for ecommerce web development and also how to secure your ecommerce website.

An ecommerce store requires good volume of traffic to gain potential customers and improve its conversion rates. But in order to attract visitors, an ecommerce website should offer the best of everything. Not only the good features, but good security is equally important. Online transactions are mostly fraught with some hesitation on the visitors part. This is they are required to provide their sensitive information like credit card details etc to make an online transaction. Therefore, people think twice before trusting a website. Now this makes the task a bit tougher for websites. A website should have a robust, safe and secure structure to assure the visitors about their security. It should be able to convince the visitors that their information will be safe and they can make a purchase without worrying about anything.

Therefore, security is very important or else a website will not gain any potential customers. And without potential customers business will go down the drain. Now that we have seen that security is of paramount importance for an ecommerce site, let us now see how an ecommerce site can be secured against security threats.

1.SSL: SSL stands for secured socket layer. There is the acronym SSL or a closed or an open lock on some web pages. When the lock is clicked, it shows various certificates that tell you whether the site is encrypted or not. However, most of the people are not aware of the fact that all the information that is sent or received via Internet is encrypted using a public or a private key. The public key is used for encryption and the private key is used for decryption. It ensures that various layers of security measures are used during the entire transaction process.

2.Firewall: A firewall is used to block any unwanted intrusion. And most of the computers have a firewall. By putting a firewall on your ecommerce website, you can ensure that other users are blocked from accessing or altering your customers’ information that is saved in your server.

3.Digital signatures: Digital signatures help to authenticate the information. You should ask for passwords during transaction since they can be used as digital signatures. Most of the ecommerce sites have this feature which has boxes with letters or numbers in disarray and customers are asked to copy them correctly. This helps in verifying a customer’s identity.

Author: pixelcrayons

Mark Wilston is working as a professional Content Writer and Emarketing Executive with PixelCrayons. PixelCrayons is a 7 years experienced company having specialization in wordpress development, joomla development, ecommerce website development, magento development etc.

This author has published 3 articles so far.